If your restaurant isn’t using TikTok, you’re missing out on the opportunity to reach a huge demographic of potential diners on a platform that isn’t completely bogged down by other advertisers. Here’s what you need to know about TikTok marketing for restaurants, so you can get ahead of the game. What is TikTok? TikTok is …
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Restaurant gift cards can do a lot to help your bottom line, and the holiday season is the perfect time to get serious about selling gift cards. In today’s blog, the foodservice experts at McDonald Wholesale discuss how to sell more gift cards for your restaurant. Start Selling Gift Cards Online If your gift cards …
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In 2021, there’s no excuse not to have a website for your restaurant. But just because you have a website doesn’t mean you’re doing everything you can to build your customer base. When it comes to SEO for restaurants, you can’t afford to ignore these restaurant website tips that can make it easier for customers …
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Whether you’re running a mom and pop restaurant or a local chain, there are plenty of unique restaurant promotion ideas to help you attract customers throughout the year. Spring & Summer Restaurant Promotion Ideas Heatwave Specials When that summer heatwave hits, your restaurant numbers could take a nosedive. That’s why one of our favorite summer …
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For restaurants, having a strong social media presence is more important than ever. Not only do some millennials say that they actively avoid restaurants without an Instagram presence, social media is a great way to communicate with and entice diners to choose your restaurant among the many options available to them. These restaurant marketing tips …
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One of the great truths of the restaurant industry is that it costs much more to acquire new customers than it does to retain current customers. That’s why one of our favorite restaurant marketing ideas is building a loyalty program that keeps your customers coming back for more! Here’s how to do it the right …
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As the COVID-19 pandemic continues to change the landscape of the restaurant industry, restaurant marketing is more important than ever. In today’s blog, we discuss how to attract customers to your restaurant through email marketing. What is Email Marketing? Email marketing is any direct marketing effort that uses email to promote a business’s products or …
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Restaurants and breweries across the country are struggling as a direct result of the COVID-19 pandemic. That said, innovation and promotion is key to survival, and if you’re a brewery looking for creative ways to grow your customer base during and after the threat of the coronavirus is over, you’ll want to consider this list …
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We’ve all be there. You’re out and about, wondering where to eat dinner. You don’t want to go far, but you also don’t know what restaurants are nearby. So, you pull out your smartphone, type in “restaurants near me” and wait to see what pops up. If you’ve ever found yourself in this exact scenario, …
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Restaurant saturation continues to be a problem in the industry, so it’s more important than ever to make your restaurant stand out from the crowd. These restaurant marketing ideas and trends will help keep your restaurant profitable for years to come! WiFi Marketing While email marketing has been around for decades, WiFi marketing has made …
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From Toro Bravo and Pok Pok to Kachka and Tasty, plenty of Portland restaurants feature their own restaurant cookbooks. Whether you’ve been approached by a publisher or are considering reaching out for a cookbook deal, you’ll want to carefully weigh your decision before creating your own restaurant cookbook. Things to Consider Before Creating a Restaurant …
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Especially if you’re located in an area dense with competing restaurants, restaurant marketing can make or break your business. There are plenty of ways to promote your restaurant, ranging anywhere from TV commercials and billboards to loyalty programs and coupon marketing. One new and exciting trend in restaurant marketing is branded merchandise. What is Branded …
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When you think of restaurant marketing, coupons might not be the first thing that comes to mind, but if used thoughtfully, coupons and special offers can be a great marketing strategy to help promote your restaurant. Here’s what you need to know about coupon marketing. When Should You Use Coupon Marketing? Coupons can help restaurants …
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Secret menus are all over Portland. Dutch Bros has one. Pip’s Original Donuts has one. Kenny and Zukes Delicatessen has one. And, here’s why you should have one: No news spreads faster than a secret. People love sharing a good secret with their friends and everyone loves feeling like they are in-the-know on something exclusive. …
For many years, delivery has been synonymous with pizza. That’s not the case anymore. With the increase in demand over the last 10 years for more delievery options, restaurants around the country have been entering the delivery market at an incredible rate. Third-party food delivery services like GrubHub, Postmates, and Uber Eats, have made it …
You only get one chance to open your new restaurant, so it’s important to do it right. The impression you make during the grand opening event will last, whether it’s good or bad. To help make sure it’s a good first impression, read these grand opening ideas for restaurants before you plan the event. 5 …
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Have you tried the chicken wings at Pok Pok? You’ve got to go to Ox and try the clam chowder! Save room for the chocolate chip cookie when you go to Coquine. These signature dishes have a reputation around Portland and it’s no surprise why. One of the most effective (and least expensive) ways to …
In Portland and beyond, food trucks have become cultural icons for grabbing quick and easy, high quality bites. Some of the most well-known local restaurants started out as mobile food trucks, testing the market with innovative eats and finding loyal customers along the way. When you’re feeling the itch to move from food truck to …
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All good chefs know that diners eat with their eyes first and serving up dishes that look delicious is as important as how the food tastes. But did you know that how your food looks could affect your business even before customers enter your restaurant? Ask any food blogger or Instagram foodie and they’ll tell …
Portland locals and visitors rely on Yelp to help them choose their next place to eat out. In 2017, a local consumer review survey found that 97% of consumers read online reviews of local businesses and 85% of consumers trust online reviews as much as a personal recommendation. An optimized Yelp profile can make your …
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